ShipBob vs Stord
Quick answer
Pick ShipBob if you're a growing DTC brand that wants a published multi-country network (50+ centers, its claim), clear fee categories and international sites in the UK, EU and Australia. Pick Stord if you're a mid-market or enterprise omnichannel brand that wants fulfillment, OMS, WMS, freight and parcel optimization from one vendor, across 20+ omnichannel nodes and 80+ network facilities (its claims). Stord's client list (AG1, Native, True Classic) skews larger; neither publishes rates.
Key takeaways
- Stord grew through acquisitions including Ware2Go (from UPS, May 2025), Pitney Bowes eCommerce, ProPack, Fulfillment Works and Shipwire.
- ShipBob publishes a locations page by metro; Stord doesn't publish a warehouse list.
- Stord sells freight (FTL, LTL, drayage, temperature-controlled); ShipBob focuses on parcel fulfillment, B2B/EDI and FBA prep.
- Both run their own WMS; Stord also sells an OMS.
- ShipBob has far more public reviews: 1,083 on Trustpilot vs 2 for Stord (Sept 2026).
ShipBob at a glance
| Headquarters | Chicago, IL |
|---|---|
| Warehouses | Chicago metro (Aurora, Bolingbrook, Elwood, St. Charles, Yorkville), IL · Kenosha / Twin Lakes, WI · Dayton / Budd Lake / Jackson / Trenton, NJ · Bethlehem / Wind Gap / Levittown / Reading, PA · Atlanta metro (Duluth, Buford, Fairburn, Conyers), GA · Chattanooga, TN · Dallas-Fort Worth metro, TX · Inland Empire / Carson / Rancho Dominguez, CA · Reno / Las Vegas, NV · Phoenix, AZ · Toronto area / Vancouver, Canada · Manchester / Birmingham / Kettering / Oxford, United Kingdom · Netherlands · Spain · Sydney / Melbourne, Australia |
| Specialties | DTC, B2B / wholesale, Retail EDI, Amazon FBA prep, TikTok Shop, International, Kitting, Returns |
| Integrations | shopify, amazon, bigcommerce, TikTok Shop, netsuite, sps commerce, klaviyo, gorgias, aftership, loop returns |
| Order minimum | Not stated on pricing page |
| Published pricing | Quote only |
| Contract | Not published |
Sources: shipbob.com, shipbob.com, shipbob.com (checked 2026-09-27)
Stord at a glance
| Headquarters | Atlanta, GA |
|---|---|
| Warehouses | 20+ omnichannel nodes plus 80+ expanded-network facilities (provider claim) |
| Specialties | DTC, B2B / wholesale, Retail EDI, Beauty, Apparel, Supplements, Beverage |
| Integrations | Not published |
| Order minimum | Not published |
| Published pricing | Quote only |
| Contract | Not published |
Is ShipBob or Stord better for my brand?
| ShipBob | Stord | |
|---|---|---|
| HQ | Chicago, IL | Atlanta, GA |
| Founded | 2014 | 2015 |
| Network | 50+ centers (claim), listed by metro | 20+ nodes + 80+ network facilities (claim) |
| International sites | CA, UK, NL, ES, AU | US and Canada served |
| Software | Own WMS (sold standalone) | Own WMS + OMS, 100+ integrations (claim) |
| Freight | Not a focus | FTL, LTL, drayage, temperature-controlled |
| Typical customer | Growing DTC brands | Mid-market and enterprise omnichannel |
| Pricing | Custom quote | Quote only |
| Stated accuracy | 99.97% | 99.9% |
| Trustpilot (Sept 2026) | 4.0 (1,083 reviews) | 2.9 (2 reviews) |
Verdict: ShipBob for DTC brands scaling into multiple regions and countries; Stord for larger brands consolidating fulfillment, order management and freight.
Where does ShipBob win?
- Transparency: public locations and a pricing page that separates standard from extra fees.
- International fulfillment in the UK, EU and Australia.
- Accessible to smaller brands: no minimum stated on its pricing page.
- Larger public review base on Trustpilot.
Where does Stord win?
- One vendor for more of the supply chain: OMS, WMS, parcel optimization, freight, returns and inventory planning alongside fulfillment.
- Scale: Stord claims about $10 billion in annual commerce and 50 million+ packages a year, and said the Ware2Go deal brought it to nearly 100 fulfillment locations.
- Ground coverage claim: 99.5% of the US in 1–2 days by ground.
- Enterprise-grade clients in beauty, supplements and apparel.
How do ShipBob and Stord pricing differ?
Neither publishes rates. ShipBob lists standard fee categories (implementation, receiving, storage, pick/pack/ship, free software) and extras (kitting, B2B/EDI, custom packaging, returns). Stord publishes no pricing, minimums or terms, and its modules (OMS, parcel optimization, freight) can be priced separately from fulfillment. Ask Stord to separate fulfillment from software and freight lines so the comparison with ShipBob is fair. Stord claims its parcel optimization can save up to 10% per parcel; test that against your own carrier rates.
Frequently asked questions
Is Stord bigger than ShipBob?
By their own claims, Stord cites nearly 100 fulfillment locations after the Ware2Go deal, and ShipBob cites 50+ fulfillment centers. The two count their networks differently.
Is Stord good for small brands?
Stord targets mid-market and enterprise brands. Smaller brands usually get faster, clearer quotes from DTC-focused 3PLs.
Does Stord own Shipwire?
Shipwire's homepage says it has been acquired by Stord.
Do ShipBob and Stord both have their own software?
Yes. ShipBob runs its own WMS; Stord runs its own WMS and OMS.